CHF 44.90
The Power of the Purse
Women now drive some 80% of all buying decisions. By 2010, they'll account for half of America's private wealth: $13 trillion dollars. A few remarkable companies have learned how to refocus on women -- and, in so doing, have achieved truly stunning results. In The Power of the Purse, top journalist Fara Warner takes you behind the scenes at those companies, revealing how they did it -... zur Produkt-Seite
10309477 {"price-changing":0,"image":"https:\/\/image.vergleiche.ch\/small\/aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsLzlkODI1NGMwZDFjOGM2NDc0NjE2NTYyYzlhOGI2Njc2ZjVlYThiMzItMDAtMDAuanBlZw==!aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsLzlkODI1NGMwZDFjOGM2NDc0NjE2NTYyYzlhOGI2Njc2ZjVlYThiMzItMDAtMDAuanBlZw==","post_title":"The Power of the Purse","deeplink":"https:\/\/www.awin1.com\/pclick.php?p=25180138341&a=401125&m=13971&pref1=9780768668131","labels":[],"brand_id":334604,"post_content":"Women now drive some 80% of all buying decisions. By 2010, they'll account for half of America's private wealth: $13 trillion dollars. A few remarkable companies have learned how to refocus on women -- and, in so doing, have achieved truly stunning results. In The Power of the Purse, top journalist Fara Warner takes you behind the scenes at those companies, revealing how they did it -- and how you can, too. Unlike previous books on marketing to women, this one doesn't settle for generalities: it offers in-depth, start-to-finish case studies. Discover how McDonald's turned around its business by recognizing women as full-fledged consumers, not just 'Moms.' Learn how Kodak's digital camera business soared from fourth to first by recognizing women's importance as family 'memory makers'. See how P G built Swiffer into a cultural revolution, and how the diamond industry did the same for right-hand rings. Watch Bratz topple Barbie, Torrid create its enormously successful plus-size stores for teenagers, and Avon connect with a radically new generation of women. From Nike to Home Depot, each story is unique -- but in every case, these companies put women at the center of their strategies, and listened intently to what real women consumers were telling them. It's not about 'painting your products pink': it's about transforming the way you think about women. Do that, and you'll create products that sell better to everyone.","merchants_number":1,"ean":9780768668131,"category_id":1,"size":null,"min_price":44.89999999999999857891452847979962825775146484375,"low_price_merchant_id":70254503,"ID":10309477,"merchants":["orell-fuessli"],"brand":"Pearson ITP","slug":"the-power-of-the-purse","url":"\/produkt\/the-power-of-the-purse\/","low_price_merchant_name":"Orell F\u00fcssli"}
CHF 3.99
Out of Bounds
Don't miss the electrifying new Karen Pirie thriller - STILL LIFE is out now ___________________ 'It grabs the reader by the throat and never lets go' Daily Mail 'Incredibly suspenseful' Sunday Mirror 'There are lots of things that ran in families, but murder wasn't one of them . . .' When a teenage joyrider crashes a stolen car and ends up in a coma, a routine DNA test could be th... zur Produkt-Seite
9775648 {"price-changing":0,"image":"https:\/\/image.vergleiche.ch\/small\/aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsL2U5NzdiZjIzMjI4ZDEwNTJjYjM3MzRhYjEyMTIwMmRkM2QwZTM0ZTMtMDAtMDAuanBlZw==!aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsL2U5NzdiZjIzMjI4ZDEwNTJjYjM3MzRhYjEyMTIwMmRkM2QwZTM0ZTMtMDAtMDAuanBlZ3x+fA==","post_title":"Out of Bounds","deeplink":"https:\/\/www.awin1.com\/pclick.php?p=25176647327&a=401125&m=13971&pref1=9781408706930","labels":[],"brand_id":34112,"post_content":"Don't miss the electrifying new Karen Pirie thriller - STILL LIFE is out now ___________________ 'It grabs the reader by the throat and never lets go' Daily Mail 'Incredibly suspenseful' Sunday Mirror 'There are lots of things that ran in families, but murder wasn't one of them . . .' When a teenage joyrider crashes a stolen car and ends up in a coma, a routine DNA test could be the key to unlocking the mystery of a twenty-year-old murder inquiry. Detective Chief Inspector Karen Pirie is an expert at solving the unsolvable. With each cold case closed, justice is served. So, finding the answer should be straightforward, but it's as twisted as the DNA helix itself. Meanwhile Karen finds herself irresistibly drawn to another case, one that she has no business investigating. And as she pieces together decades-old evidence, Karen discovers the most dangerous kinds of secrets. Secrets that someone is willing to kill for . . . Number one bestseller Val McDermid returns with her most atmospheric, gripping novel to date. ___________________ Praise for Queen of Crime Val McDermid: 'McDermid remains unrivalled' Observer 'The queen of crime is still at the top of her game' Independent 'As good a psychological thriller as it is possible to get' Sunday Express 'One of today's most accomplished crime writers' Literary Review 'The real mistress of psychological gripping thrillers; no one can plot or tell a story like she can' Daily Express The fourth thrilling novel in the DCI Karen Pirie series","merchants_number":2,"ean":9781408706930,"category_id":1,"size":null,"min_price":3.9900000000000002131628207280300557613372802734375,"low_price_merchant_id":70254503,"ID":9775648,"merchants":["orell-fuessli","dodax"],"brand":"Little, Brown Book Group","slug":"out-of-bounds-14","url":"\/produkt\/out-of-bounds-14\/","low_price_merchant_name":"Orell F\u00fcssli"}
CHF 27.00
One Report
Winner of the 2010 PROSE Award for Best Business, Finance, & Management Book! "e;One Report"e; refers to an emerging trend in business taking place throughout the world where companies are going beyond separate reports for financial and nonfinancial (e.g., corporate social responsibility or sustainability) results and integrating both into a single integrated repor... zur Produkt-Seite
10421086 {"price-changing":0,"image":"https:\/\/image.vergleiche.ch\/small\/aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsLzkwNDY2ZTMwMGNjN2UzNGFkOGJiNGViYzU2MjgxMTNlZDUwYjhjZTItMDAtMDAuanBlZw==!aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsLzkwNDY2ZTMwMGNjN2UzNGFkOGJiNGViYzU2MjgxMTNlZDUwYjhjZTItMDAtMDAuanBlZw==","post_title":"One Report","deeplink":"https:\/\/www.awin1.com\/pclick.php?p=25181279389&a=401125&m=13971&pref1=9780470615829","labels":[],"brand_id":327728,"post_content":"Winner of the 2010 PROSE Award for Best Business, Finance, & Management Book! "e;One Report"e; refers to an emerging trend in business taking place throughout the world where companies are going beyond separate reports for financial and nonfinancial (e.g., corporate social responsibility or sustainability) results and integrating both into a single integrated report. At the same time, they are also leveraging the Internet to provide more detailed results to all of their stakeholders and for improving their level of dialogue and engagement with them. Providing best practice examples from companies around the world, One Report shows how integrated reporting adds tremendous value to the company and all of its stakeholders, including shareholders, and also ultimately contributes to a sustainable society. Focuses on the emerging trend of integrated reporting as a top priority for companies, investors, regulators, auditors and civil society Provides compelling case studies from some of the world's leading companies doing integrated reporting Addresses how companies can move toward One Report and how it can become a keystone of a sustainable strategy for both the company and society Explains what others-such as analysts, shareholders, other stakeholders, auditors, regulators, legislators, and civil society-need to do to enable the rapid and broad adoption of One Report Filled with case studies and the most current trends on integrated reporting, this book is an invaluable guidebook on the future of reporting and how this future can lead to a sustainable society.","merchants_number":1,"ean":9780470615829,"category_id":1,"size":null,"min_price":27,"low_price_merchant_id":70254503,"ID":10421086,"merchants":["orell-fuessli"],"brand":"John Wiley & Sons Inc","slug":"one-report","url":"\/produkt\/one-report\/","low_price_merchant_name":"Orell F\u00fcssli"}
CHF 75.90
Roadways to Success
For courses in College Orientation and Study Skills. Roadways to Successis a student-centered book with an integrated case study to meet the needs of new-to-campus students or those returning to school after an absence. It presents relevant material that aids students in learning concepts and skills they need, when they need them. All activities have a clear purpose that support... zur Produkt-Seite
9884017 {"price-changing":0,"image":"https:\/\/image.vergleiche.ch\/small\/aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsLzIwNjY2MTkwYTBmODM1ZTUyYzFjZDU5OTNlZGQ1Y2M3MDVmZWEyODgtMDAtMDAuanBlZw==!aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsLzIwNjY2MTkwYTBmODM1ZTUyYzFjZDU5OTNlZGQ1Y2M3MDVmZWEyODgtMDAtMDAuanBlZ3x+fA==","post_title":"Roadways to Success","deeplink":"https:\/\/www.awin1.com\/pclick.php?p=25196419117&a=401125&m=13971&pref1=9780132317450","labels":[],"brand_id":327733,"post_content":"For courses in College Orientation and Study Skills. Roadways to Successis a student-centered book with an integrated case study to meet the needs of new-to-campus students or those returning to school after an absence. It presents relevant material that aids students in learning concepts and skills they need, when they need them. All activities have a clear purpose that support each concept presented. Case studies and self-assessment begin each chapter. Incentives are built in to encourage students to move forward with a positive attitude. Now includes the interview process with advice and prescriptive direction from top level, experienced recruiters from different businesses and industries. Educates students on the world of social media (benefits, problems, and use of) for effective applications to the educational environment. Also illustrates how math affects every aspect of our lives recognizing that students are often intimidated by math despite its impact on every aspect of our success. Chapters are the right length to present specific concepts, provide affective exercises, activities, and threaded features that will enhance the college experience. There is no 'busywork' - all charts, tables, and exercises are meaningful. TECHNOLOGY OFFERING: MyStudentSuccessLab is available with this book upon request. It is an online solution designed to help students 'Start strong, Finish stronger' by building skills for ongoing personal and professional development. Go to for a Point and Click DEMO of the Time Management module.","merchants_number":2,"ean":9780132317450,"category_id":1,"size":null,"min_price":75.900000000000005684341886080801486968994140625,"low_price_merchant_id":70254503,"ID":9884017,"merchants":["orell-fuessli","dodax"],"brand":"Pearson Education Limited","slug":"roadways-to-success","url":"\/produkt\/roadways-to-success\/","low_price_merchant_name":"Orell F\u00fcssli"}
CHF 153.90
Rigid Body Dynamics
This book provides an up-to-date overview of results in rigid body dynamics, including material concerned with the analysis of nonintegrability and chaotic behavior in various related problems. The wealth of topics covered makes it a practical reference for researchers and graduate students in mathematics, physics and mechanics. Contents Rigid Body Equations of Motion and Their Int... zur Produkt-Seite
10354081 {"price-changing":0,"image":"https:\/\/image.vergleiche.ch\/small\/aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsLzYwNDRjYzI0MDkxMDM0NjA3Mjc5M2FmYzFkNDA2ZTBkNWU5ZjFkOWEtMDAtMDAuanBlZw==!aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsLzYwNDRjYzI0MDkxMDM0NjA3Mjc5M2FmYzFkNDA2ZTBkNWU5ZjFkOWEtMDAtMDAuanBlZw==","post_title":"Rigid Body Dynamics","deeplink":"https:\/\/www.awin1.com\/pclick.php?p=25180599269&a=401125&m=13971&pref1=9783110544442","labels":[],"brand_id":328085,"post_content":"This book provides an up-to-date overview of results in rigid body dynamics, including material concerned with the analysis of nonintegrability and chaotic behavior in various related problems. The wealth of topics covered makes it a practical reference for researchers and graduate students in mathematics, physics and mechanics. Contents Rigid Body Equations of Motion and Their Integration The Euler - Poisson Equations and Their Generalizations The Kirchhoff Equations and Related Problems of Rigid Body Dynamics Linear Integrals and Reduction Generalizations of Integrability Cases. Explicit Integration Periodic Solutions, Nonintegrability, and Transition to Chaos Appendix A : Derivation of the Kirchhoff, Poincar\u00e9 - Zhukovskii, and Four-Dimensional Top Equations Appendix B: The Lie Algebra e(4) and Its Orbits Appendix C: Quaternion Equations and L-A Pair for the Generalized Goryachev - Chaplygin Top Appendix D: The Hess Case and Quantization of the Rotation Number Appendix E: Ferromagnetic Dynamics in a Magnetic Field Appendix F: The Landau - Lifshitz Equation, Discrete Systems, and the Neumann Problem Appendix G: Dynamics of Tops and Material Points on Spheres and Ellipsoids Appendix H: On the Motion of a Heavy Rigid Body in an Ideal Fluid with Circulation Appendix I: The Hamiltonian Dynamics of Self-gravitating Fluid and Gas Ellipsoids","merchants_number":1,"ean":9783110544442,"category_id":1,"size":null,"min_price":153.900000000000005684341886080801486968994140625,"low_price_merchant_id":70254503,"ID":10354081,"merchants":["orell-fuessli"],"brand":"Walter de Gruyter","slug":"rigid-body-dynamics-1","url":"\/produkt\/rigid-body-dynamics-1\/","low_price_merchant_name":"Orell F\u00fcssli"}
CHF 62.90
The Chinese Macroeconomy and Financial System
This new textbook on the Chinese economy clearly presents all that the world's second largest economy has accomplished, as well as what work remains to be done. As economic development in China for the last 30 years has been mostly 'top down,' this text focuses on the macroeconomic and monetary sides of the economy. Utilising case studies throughout, the book uses not only the traditi... zur Produkt-Seite
12757715 {"price-changing":0,"image":"https:\/\/image.vergleiche.ch\/small\/aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsLzM2Mjk5YzRhNGEyYmRmOWIzNmZmMWYxOGI1YThhY2ZjZDdjODJlODgtMDAtMDAuanBlZw==!aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsLzM2Mjk5YzRhNGEyYmRmOWIzNmZmMWYxOGI1YThhY2ZjZDdjODJlODgtMDAtMDAuanBlZw==","post_title":"The Chinese Macroeconomy and Financial System","deeplink":"https:\/\/www.awin1.com\/pclick.php?p=25920344525&a=401125&m=13971&pref1=9781317511939","labels":[],"brand_id":37119,"post_content":"This new textbook on the Chinese economy clearly presents all that the world's second largest economy has accomplished, as well as what work remains to be done. As economic development in China for the last 30 years has been mostly 'top down,' this text focuses on the macroeconomic and monetary sides of the economy. Utilising case studies throughout, the book uses not only the traditional macroeconomics tools in explaining the Chinese economy, but also takes a novel approach by assessing China as a company. Through employment of models from finance, such as cash flows and valuations, the text is able to dig deeper into understanding the fundamental characteristics of the Chinese economy. The book also presents extremely useful analysis of the comparisons and contrasts between Chinese economic activity and that of the U.S. economy. eResources including chapter questions with solutions and lecture slides will be available on this webpage.","merchants_number":1,"ean":9781317511939,"category_id":1,"size":null,"min_price":62.89999999999999857891452847979962825775146484375,"low_price_merchant_id":70254503,"ID":12757715,"merchants":["orell-fuessli"],"brand":"Taylor & Francis Ltd.","slug":"the-chinese-macroeconomy-and-financial-system","url":"\/produkt\/the-chinese-macroeconomy-and-financial-system\/","low_price_merchant_name":"Orell F\u00fcssli"}
CHF 168.00
Digital Soil Mapping with Limited Data
Digital Soil Mapping: A State of the Art.- Digital Soil Mapping Technologies for Countries with Sparse Data Infrastructures.- A New Global Demand for Digital Soil Information.- Development and Application of Digital Soil Mapping Within Traditional Soil Survey: What will it Grow Into?.- Soil Map Density and a Nation's Wealth and Income.- Dealing with Limited Spatial Data Infrastructure... zur Produkt-Seite
19675239 {"price-changing":0,"image":"https:\/\/image.vergleiche.ch\/small\/aHR0cHM6Ly9vczEubWVpbmVjbG91ZC5pby9iMTAxNTgvbWVkaWEvaW1hZ2UvZmEvZGUvNjUvMjk4MTI2MDQwMDAwMUFfNjAweDYwMC5qcGc=!aHR0cHM6Ly9vczEubWVpbmVjbG91ZC5pby9iMTAxNTgvbWVkaWEvaW1hZ2UvZmEvZGUvNjUvMjk4MTI2MDQwMDAwMUFfNjAweDYwMC5qcGc=","post_title":"Digital Soil Mapping with Limited Data","deeplink":"https:\/\/cct.connects.ch\/tc.php?t=116298C1969900829T&subid=9781402085918&deepurl=https%3A%2F%2Feuniverse.ch%2Fbuecher%2Fmathematik-naturwissenschaft-technik%2Ftechnik%2F341986%2Fdigital-soil-mapping-with-limited-data%3FsPartner%3Dtoppreise","labels":[],"brand_id":436598,"post_content":"Digital Soil Mapping: A State of the Art.- Digital Soil Mapping Technologies for Countries with Sparse Data Infrastructures.- A New Global Demand for Digital Soil Information.- Development and Application of Digital Soil Mapping Within Traditional Soil Survey: What will it Grow Into?.- Soil Map Density and a Nation's Wealth and Income.- Dealing with Limited Spatial Data Infrastructures.- Digital Soil Mapping as a Component of Data Renewal for Areas with Sparse Soil Data Infrastructures.- Challenges to Digital Soil Mapping.- Mapping Potassium Availability from Limited Soil Profile Data in Brazil.- GIS as a Support to Soil Mapping in Southern Brazil.- Experiences with Applied DSM: Protocol, Availability, Quality and Capacity Building.- Towards a Data Quality Management Framework for Digital Soil Mapping with Limited Data.- Demand-Driven Land Evaluation.- Digital Soil Mapping - Methodologies.- Diffuse Reflectance Spectroscopy as a Tool for Digital Soil Mapping.- Digital Soil Mapping at a National Scale: A Knowledge and GIS Based Approach to Improving Parent Material and Property Information.- 3D Modelling of Geology and Soils - A Case Study from the UK.- Landsat Spectral Data for Digital Soil Mapping.- From a Large to a Small Scale Soil Map: Top-Down Against Bottom-Up Approaches.- An Approach to Removing Uncertainties in Nominal Environmental Covariates and Soil Class Maps.- Digital Soil Mapping Using Logistic Regression on Terrain Parameters for Several Ecological Regions in Southern Brazil.- Purposive Sampling for Digital Soil Mapping for Areas with Limited Data.- Assessment of Land Degradation Using NASA GIMMS: A Case Study in Kenya.- Digital Soil Mapping - Examples.- Spatial-Temporal Changes in Land Cover, Soil Properties and Carbon Stocks in Rio de Janeiro.- Broad-Scale Soil Monitoring Through a Nationwide Soil-Testing Database.- Online Soil Information Systems - Recent Australian Experience.- Digital Soil Mapping Using Legacy Data in the Eden Valley, UK.- Delineating Acidified Soils in the Jizera Mountains Region Using Fuzzy Classification.- Incorporating Legacy Soil pH Databases into Digital Soil Maps.- The Digital Terrain Model as a Tool for Improved Delineation of Alluvial Soils.- Building a Digital Soil Data Base of the Solim\u00f5es River Region in the Brazilian Central Amazon.- Enhancing the Use of Remotely-Sensed Data and Information for Digital Soilscape Mapping.- The Use of GIS and Digital Elevation Model in Digital Soil Mapping - A Case Study from S\u00e3o Paulo, Brazil.- Geomorphometric Attributes Applied to Soil-Landscapes Supervised Classification of Mountainous Tropical Areas in Brazil: A Case Study.- Digital Soil Mapping of Soil Properties in Honduras Using Readily Available Biophysical Datasets and Gaussian Processes.- Digital Mapping of Soil Classes in Rio de Janeiro State, Brazil: Data, Modelling and Prediction.- Priorities in Digital Soil Mapping.- Synthesis and Priorities for Future Work in Digital Soil Mapping.","merchants_number":1,"ean":9781402085918,"category_id":1,"size":null,"min_price":168,"low_price_merchant_id":70255345,"ID":19675239,"merchants":["euniverse"],"brand":"Springer Netherlands,Springer","slug":"digital-soil-mapping-with-limited-data","url":"\/produkt\/digital-soil-mapping-with-limited-data\/","low_price_merchant_name":"eUniverse"}
CHF 1.00
Trimpl
Elizabeth 'Liz' Sullivan is a top-notch journalist who became famous by breaking a huge murder case and sending the culprit to prison 18 years ago. Over the years the fame has declined and she is now considered by many to be washed up as she fights to stay in the lime light. One day she gets a letter asking her to visit the prison where an inmate has a juicy story he offers to share w... zur Produkt-Seite
10619587 {"price-changing":0,"image":"https:\/\/image.vergleiche.ch\/small\/aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsLzllODJmNzc5ODI0NmNjZWRlZWVlYTZlMTdhZTIzNGE5ZmI0NmNlYjEtMDAtMDAuanBlZw==!aHR0cHM6Ly9hc3NldHMudGhhbGlhLm1lZGlhL2ltZy9hcnRpa2VsLzllODJmNzc5ODI0NmNjZWRlZWVlYTZlMTdhZTIzNGE5ZmI0NmNlYjEtMDAtMDAuanBlZw==","post_title":"Trimpl","deeplink":"https:\/\/www.awin1.com\/pclick.php?p=25183050043&a=401125&m=13971&pref1=9781386659792","labels":[],"brand_id":341872,"post_content":"Elizabeth 'Liz' Sullivan is a top-notch journalist who became famous by breaking a huge murder case and sending the culprit to prison 18 years ago. Over the years the fame has declined and she is now considered by many to be washed up as she fights to stay in the lime light. One day she gets a letter asking her to visit the prison where an inmate has a juicy story he offers to share with her, a story that is guaranteed to vault her out of obscurity and into the public spot light once more. The only problem is that there is a hefty price that comes along with that story. Now Liz has only one question to ask herself, is she willing to live out the rest of her life behind the scenes or is she willing to pay the price to reclaim the glory she once had?","merchants_number":1,"ean":9781386659792,"category_id":1,"size":null,"min_price":1,"low_price_merchant_id":70254503,"ID":10619587,"merchants":["orell-fuessli"],"brand":"Crazy Ink","slug":"trimpl","url":"\/produkt\/trimpl\/","low_price_merchant_name":"Orell F\u00fcssli"}