Making Sense of Tracking Data

One main advantage of using computers forcommunication is that all media consumption can bemonitored, recorded and studied. While server logfiles can be analyzed to identify the ways in whichpeople make use of a website, single user logs can beutilized to understand an individual''s cognitiveprocesses. This book comprises a holistic approach tothe authoring of interactive stories that starts withthe creation of an interactive narrative (a mix ofvirtual reality with film) and concludes with ascientific pursuit based on the analysis of userbehavior. Anchored in theoretical frameworks derivedfrom mass communication, information science, andpsychology, the book shows the potential ofintegrating the design of interactive storytellingwith actual user experience. New media researchersand developers, as well as new media artists andwriters, will find the concepts and the methodspresented in this book practical and valuable, givingthem a clear path to understanding how digital mediaprojects can be improved by taking advantage of thesignificance intrinsic to tracking data. Readers canalso experience the interactive story and thetracking data at www.aspaceoftime.net.... Mehr